Search:
Recent Posts
Categories
Archives
Credibility Matters
One of the things I have tried time and time again to impress on sales and business development people who have worked for me over the years is this:
Professional communication = credibility!
The other day I had a call came in from an unknown number so I let it go to vmail. When I got around to the vmail I heard the following message:
(in the fastest, mumbled Midwestern accent you can imagine) “Chris (mumbled as his hand moves over the mouth piece of the phone) calling in regards to your inquiry (more mumbled) you can call (mumbled)…oh, I’m here until five central”
Will I be calling this person back? No.
As a sales or business development professional everything you do says a lot about you and the organization you represent. The emails you send, the voice mails you leave, the way you act in face-to-face meetings, the way you communicate over the phone, the knowledge you possess, the way you carry yourself, and even your personal hygiene say a lot about you and the company you work for. Here’s the rest of the formula:
Professional communication = credibility = success!