skip to content
View Chris Knudsen's profile on LinkedIn
Subscribe to my RSS feed
www.flickr.com
This is a Flickr badge showing public photos from ChrisKnudsen. Make your own badge here.

Apple Attempting to Trademark the Term “Podcast”

Posted by Chris Knudsen on September 25th, 2006

I am sure this can only mean one thing: WAR.

Apple is attempting to trademark “podcast”. Read about it here. Podcast Ready appears to be one of Steve Jobs first targets. The only claim they legally have (and rightfully so) is on “iPod”, but it appears that they would like to own all variations on the word “pod”. So what’s Apple’s strategy? Take everyone to court that has “pod” in their name and get the courts to side with Apple. Will it even get that far? Most of these “pod” companies are small and don’t have the financial resources to take on Apple in court. Yes, of course the guys at Apple know this and that’s why they are doing it.  

I love what Jason Calacanis has to say on this topic (fight Apple all the way and make them look bad in the process). Apple better be careful or they will “O’Reilly” themselves in this process whether they are right or wrong. This has the makings of being a very bad PR move for Apple. No one likes to see big companies like Apple go after “the little guy”. Ask Nissan and McDonalds.

Posted under Business |

Leave a Reply

XHTML: You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>


back to top