I had the opportunity to briefly attend a sales training meeting at Griffin-Hill this morning. I was very impressed with the training. There were no earth shattering concepts. There really wasn’t anything presented there that I hadn’t heard before (except for the 12 word thing). The thing that was great about the training is that they taught you how to take much of what you already know about sales and they systemize it. What does that mean?
Why are franchises so successful? Its the system. Once you install systems in your business you begin to create processes that you can refine and make more efficient. It makes training easier as well. It becomes duplicatable in other locations and start up costs drop dramatically. This is all illustrated in Michael Gerber’s brilliant book, The E-Myth. I highly recommend you read this book and if you have already read it, you ought to read it again.
Griffin-Hill shows you how to create a simple but very effective systematic sales system. Once you get the system in place you get more efficient in the sales process and sales naturally increase. There is no rocket science here - its a simple concept. One company in the training claimed that they had increased sales by 300% just by implementing the Griffin-Hill system. Don’t you think that’s worth checking out?